Red Dead Online Generates Over $25 Million Annually

Two weeks after hackers breached Rockstar Games, they still haven’t revealed any information about GTA 6. However, they did manage to steal a number of intriguing documents, which have already led to consequences. Among them is detailed analytics on player spending across three categories.

Despite the fact that Red Dead Online hasn’t received any themed updates for five years (since July 13, 2021), the multiplayer western continues to show strong performance both in player numbers and revenue (from purchases and Gold). This makes it even more surprising that the developers release so little new content.

Player Numbers

• The weekly active player base is just under 1 million — 969,848 (10× less than GTA Online).
• Of these, on average, more than one-tenth are new players — 123,748 (4× less).
• Around 15,000 players make in-game purchases — 15,289 (25× less).
• The minimum weekly player count is about 700,000 — 704,729 (10× less).
• The maximum weekly player count reaches 1.3 million — 1,295,690 (12× less).

Revenue

• Annual revenue is around $26.4 million (19× less):
  • June 4 – December 31, 2024 — $17,121,648.48;
  • 2025 — $24,871,160.14;
  • January – April 2026 — $6,190,538.
• That’s roughly half a million per week — $507,193.
• The minimum weekly revenue is around $300,000 — $316,112 (15× less).
• The maximum weekly revenue is nearly $900,000 — $868,069 (32× less), recorded during Christmas 2024.